7 Best Peec AI Alternatives for AI Visibility Optimization in 2025

By YogeshPublished on August 28, 2025Updated on August 28, 202514 min read

Peec AI looks great on paper - 115+ languages tracked, clean interface, based in Berlin. At €89/month, it seems like a solid middle-ground option for AI visibility tracking.

But here's what catches people off guard: that €89 only includes 3 AI platforms. Need to track Claude too? That's an extra add-on. Want Gemini? Another one. The costs can quickly climb to €150+ once you add the platforms most businesses actually need to track. Plus there's the whole credit system that takes time to figure out.

That's why we went looking for alternatives, and found some interesting options. Promptmonitor stood out immediately - $29/month with all platforms included, no add-ons needed. They also have this unique feature where they extract contact details from AI-cited sources, so you can actually reach out to get your brand mentioned more. Their 7-day trial matches Peec's trial period too.

We tested 7 platforms to find the best options for different use cases and budgets.

But here's the reality - only two alternatives actually cost less than Peec. The others justify higher prices with enterprise features or specialized capabilities that Peec lacks.

What matters is finding the right fit:

  • Budget-conscious teams have 2 solid options under €89/month
  • Specialized needs (PR, content, enterprise) have better solutions at higher prices
  • Mid-market teams might find Peec's pricing awkward - too expensive for basic needs, too limited for advanced requirements

Let's break down which tool actually makes sense for your situation.


The 7 Best Peec AI Alternatives

  1. Promptmonitor - Best overall value with comprehensive tracking ($29/mo)
  2. Mentions - Best for teams needing unlimited seats ($49/mo)
  3. Semrush AI Toolkit - Best for existing Semrush users ($99/mo add-on)
  4. Lorelight - Best for PR and reputation management ($99/mo)
  5. SurferSEO - Best for content optimization ($95/mo add-on)
  6. AthenaHQ - Best for data-driven startups ($295/mo)
  7. Profound - Best for enterprise compliance needs ($499/mo)

Top Peec AI Alternatives at a Glance

ToolBest ForPricing (starts at)Free Trial
PromptmonitorSMBs & Agencies$29/mo7 days
MentionsTeams$49/mo7 days
SemrushSEO teams$99/mo*Limited
LorelightPR teams$99/moYes
SurferSEOContent creation$95/mo*7 days
AthenaHQFunded startups$295/moDemo
ProfoundEnterprises$499/moNo

*Requires existing base subscription


1. Promptmonitor - Best Overall Peec AI Alternative

Promptmonitor brings unique capabilities to AI visibility tracking at the lowest price point. At $29/month, it's one of only two alternatives cheaper than Peec, yet includes exclusive features like Web analytics, AI crawler analytics and publisher contact extraction.

Promptmonitor AI Screenshot

Key Features:

  • Multi-Model Tracking - Monitor ChatGPT, Claude, Gemini, Perplexity, DeepSeek, and Grok without platform add-ons
  • Publisher Contact Discovery - Extract emails and social profiles from cited sources, plus SEO metrics (DR, PA, backlinks)
  • AI Crawler Analytics - See when AI bots visit your site, which pages they access, and crawl frequency (from $89 plan)
  • Website Analytics - GDPR-compliant analytics tracking both human and AI traffic (from $89 plan)
  • Region-Based Tracking - Monitor AI responses across different geographic locations
  • Team Collaboration - Multi-seat access with separate workspaces for agencies

Promptmonitor vs Peec AI - Which is Best for You?

FactorPromptmonitorPeec AIWinner
Starting Price$29/mo€89/mo✅ Promptmonitor
Free Trial7 days7 days✅ Tie
Platforms Included6+3 base✅ Promptmonitor
Contact ExtractionYesNo✅ Promptmonitor
Bot AnalyticsYes (from $89)No✅ Promptmonitor
Website AnalyticsYes (from $89)No✅ Promptmonitor
Prompt SuggestionsYesYesTie
Multi-LanguageLimited115+✅ Peec AI

Pros of Promptmonitor:

  • 67% cheaper than Peec AI
  • Exclusive features like contact discovery (all plans), plus crawler analytics and website analytics (from $89)
  • No confusing platform add-ons or credit systems
  • 7-day trial for testing
  • Better for outreach with publisher contacts

Cons of Promptmonitor:

  • Limited multi-language support compared to Peec
  • Weekly refresh on starter plans
  • Advanced features (crawler analytics, web analytics) only from $89+

Pricing Comparison

PlanPromptmonitorPeec AI
Entry$29/mo€89/mo
Mid-tier$89/mo€199/mo
Premium$199/mo€499/mo
Platform Add-onsNone€20-30 each

Recommendation: Promptmonitor wins for teams wanting comprehensive tracking with actionable data. The publisher contact feature alone saves hours of manual research. With prompt suggestions now included and advanced analytics available from $89, it matches or exceeds Peec's capabilities at a much lower price.

promptmonitor-ico

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2. Mentions - Best for Professional Teams

Mentions targets professional teams with a focus on measuring actual AI traffic and providing unlimited team access. At $49/month, it's the second and last alternative cheaper than Peec.

mentions

Key Features:

  • AI Traffic Analytics - Measures real visitor numbers from AI platforms, showing concrete ROI
  • Unlimited Team Seats - All plans include unlimited users without per-seat fees
  • White-Label Reports - Customizable client reports for agencies
  • Daily Updates - Fresh data every 24 hours on all plans
  • Multi-Site Support - Track up to 10 sites on business plans
  • Tailored Insights - AI-generated recommendations based on your data

Mentions vs Peec AI - Which is Best for You?

FactorMentionsPeec AIWinner
Starting Price$49/mo€89/mo✅ Mentions
AI Traffic DataYesNo✅ Mentions
Unlimited SeatsYesYesTie
White-LabelYesNo✅ Mentions
Prompt DiscoveryNoYes✅ Peec AI
Multi-LanguageNoYes✅ Peec AI

Pros of Mentions:

  • 45% cheaper than Peec AI
  • AI traffic measurement shows actual visitor numbers
  • Perfect for agencies with white-label reports
  • Daily updates standard across all plans
  • Professional features at budget pricing

Cons of Mentions:

  • Limited to 25 prompts on starter
  • No automated prompt suggestions
  • Less intuitive interface than Peec
  • Questionable testimonials from pre-launch period

Pricing Comparison

PlanMentionsPeec AI
Starter$49/mo€89/mo
Pro$99/mo€199/mo
Business$199/mo€499/mo
Agency$399/moCustom

Recommendation: Choose Mentions if you need to track actual AI traffic and manage multiple team members or clients. The white-label reporting makes it ideal for agencies, though the interface takes time to master.

3. Semrush AI Toolkit - Best for Existing SEO Teams

Semrush added AI visibility tracking as an add-on to their established SEO platform. At $99/month on top of your existing subscription, it's more expensive than Peec but integrates seamlessly with SEO workflows.

semrush

Key Features:

  • Limited Prompt Tracking - Only 10 prompts per platform (major limitation)
  • Brand Performance Reports - Track AI perception and sentiment
  • My Reports Integration - Export data to Semrush presentation templates
  • Buying Journey Analysis - Visibility tracking at each funnel stage
  • Site Audit Integration - AI-specific technical checks
  • Competitive Analysis - Side-by-side AI visibility comparisons

Semrush vs Peec AI - Which is Best for You?

FactorSemrush AIPeec AIWinner
Add-on Price$99/mo€89/mo✅ Peec AI
Total Cost*$219/mo+€89/mo✅ Peec AI
Prompts10 per LLM25-300+✅ Peec AI
SEO IntegrationNativeNone✅ Semrush
ValuePoorBetter✅ Peec AI

*Including required base subscription

Pros of Semrush:

  • Seamless integration with existing SEO tools
  • Trusted platform with established support
  • Combines SEO and GEO data in one place
  • No new platform to learn

Cons of Semrush:

  • Only 10 prompts per platform is extremely limiting
  • Requires expensive base subscription ($120+)
  • Poor value compared to dedicated tools
  • Users report disappointing ROI

Pricing Structure

ComponentCost
Base Semrush$120-750/mo
AI Add-on$99/mo
Total Minimum$219/mo
Prompts Included10 per LLM

Recommendation: Only consider this if you're heavily invested in Semrush and want basic AI tracking without learning a new platform. For serious AI visibility work, Peec or Promptmonitor offer much better value.

4. Lorelight - Best for PR and Reputation Management

Lorelight specializes in reputation monitoring with industry-leading sentiment analysis. At $99/month, it matches Peec's price while offering superior PR-specific features.

lorelight

Key Features:

  • Crisis Detection System - Immediate alerts when negative sentiment spikes
  • Weighted Share of Voice - Measures prominence, not just mention frequency
  • Organic Mention Discovery - Finds unsolicited brand mentions across AI
  • Advanced Sentiment Analysis - Catches subtle negativity others miss
  • Multi-Platform Coverage - Tracks 7+ AI platforms simultaneously
  • PR-Focused Dashboards - Workflows designed for communications teams

Lorelight vs Peec AI - Which is Best for You?

FactorLorelightPeec AIWinner
Starting Price$99/mo€89/mo✅ Peec AI
Crisis DetectionAdvancedNone✅ Lorelight
Sentiment AnalysisSuperiorBasic✅ Lorelight
PR FeaturesComprehensiveLimited✅ Lorelight
Prompt DiscoveryNoYes✅ Peec AI

Pros of Lorelight:

  • Best-in-class sentiment analysis accuracy
  • Early warning system for reputation issues
  • PR-specific features and workflows
  • Clean interface focused on reputation metrics
  • Proven crisis detection capabilities

Cons of Lorelight:

  • Weekly tracking delays crisis response
  • Slightly more expensive than Peec
  • No automated prompt suggestions

Pricing Plans

PlanPriceFeatures
Brand Monitor$99/mo1 brand, 20 prompts
Reputation Guardian$249/mo5 brands, 50 prompts
Enterprise$599/mo15 brands, 150 prompts

Recommendation: Essential for PR teams and brand managers, especially in sensitive industries. The sentiment analysis alone justifies the price if reputation management is your priority. Peec can't match Lorelight's PR capabilities.

5. SurferSEO - Best for Content Optimization

SurferSEO bridges content creation and AI visibility. Launched in July 2025, this add-on shows predicted AI performance while you write content.

surferseo

Key Features:

  • Real-Time Optimization - AI visibility predictions during content creation
  • Content Editor Integration - Unified SEO and GEO scores in one interface
  • Citation Tracking - Identifies which content gets AI references
  • Prompt-Level Analysis - Shows exact queries triggering mentions
  • Weekly Auto-Updates - Fresh data without manual refreshing
  • Limited Coverage - Only tracks ChatGPT, Google AI, and Perplexity

SurferSEO vs Peec AI - Which is Best for You?

FactorSurferSEOPeec AIWinner
Add-on Price$95/mo€89/mo✅ Peec AI
Content ToolsIntegratedNone✅ SurferSEO
Platforms3 only5+✅ Peec AI
Real-time OptimizationYesNo✅ SurferSEO
Total Cost*$174/mo+€89/mo✅ Peec AI

*Including base subscription

Pros of SurferSEO:

  • Seamless content optimization workflow
  • Real-time AI visibility predictions save time
  • Proven platform with stable performance
  • 7-day money-back guarantee
  • Perfect for content-heavy strategies

Cons of SurferSEO:

  • Limited to 3 AI platforms
  • Requires base subscription ($79+)
  • Total cost exceeds €250/month quickly
  • New feature still being refined

Pricing Tiers

PackageMonthly Cost
Base SurferSEO$79-219/mo
AI Tracker (25 prompts)$95/mo
AI Tracker (100 prompts)$195/mo
AI Tracker (300 prompts)$495/mo

Recommendation: Worth it only if you're already using SurferSEO for content creation. The integration is smooth, but limited platform coverage and high total cost make standalone tools like Peec or Promptmonitor better for pure tracking.

6. AthenaHQ - Best for Data-Driven Startups

Founded by ex-Google and DeepMind engineers with Y Combinator backing, AthenaHQ brings serious AI expertise to visibility tracking. At $295/month, it's significantly more than Peec but delivers advanced analytics.

athena

Key Features:

  • AI Action Center - Generates specific, actionable optimization recommendations
  • Query Volume Estimation - Proprietary models predict AI search volume
  • Competitive Benchmarking - Detailed share-of-voice tracking and analysis
  • Source Intelligence - Deep analysis of citation patterns and opportunities
  • Persona-Based Analysis - Track how different user types see your brand
  • Unlimited Seats - All plans include full team access

AthenaHQ vs Peec AI - Which is Best for You?

FactorAthenaHQPeec AIWinner
Starting Price$295/mo€89/mo✅ Peec AI
AI ExpertiseEx-Google/DeepMindStandard✅ AthenaHQ
Actionable InsightsAdvancedBasic✅ AthenaHQ
Funding/CredibilityY CombinatorBootstrapped✅ AthenaHQ
Value for SMBsPoorGood✅ Peec AI

Pros of AthenaHQ:

  • Exceptional founding team pedigree adds credibility
  • Most actionable recommendations in the market
  • Y Combinator backing resonates with investors
  • Comprehensive competitive intelligence
  • Strong technical foundation

Cons of AthenaHQ:

  • 3x more expensive than Peec
  • No free trial available
  • Can overwhelm non-technical users
  • Overkill for basic tracking needs

Pricing Structure

PlanMonthly PriceBest For
Starter$295Series A startups
Growth$595Growth-stage companies
EnterpriseCustomLarge organizations

Recommendation: Perfect for funded startups that need sophisticated analytics and investor credibility. The ex-Google founders bring real expertise, but unless you need advanced features, Peec or Promptmonitor offer better value for basic tracking.

7. Profound - Best for Enterprise Compliance

Profound is the premium enterprise solution with $35M in Series B funding and clients like MongoDB, Indeed, and Ramp. At $499/month, it's the most expensive option but delivers enterprise-grade features.

Profound AI Tracking Screenshot

Key Features:

  • Enterprise Security - SOC 2 Type II compliant with SSO integration
  • Conversation Explorer - Granular analysis of AI conversations
  • Advanced Analytics - Industry-leading pattern recognition
  • Dedicated Support - Assigned customer success manager
  • Custom Integration - API access and workflow automation
  • Proven Scale - Trusted by 2000+ enterprise brands

Profound vs Peec AI - Which is Best for You?

FactorProfoundPeec AIWinner
Starting Price$499/mo€89/mo✅ Peec AI
Enterprise FeaturesComprehensiveBasic✅ Profound
SecuritySOC 2 Type IIUnknown✅ Profound
SupportDedicated CSMEmail/Slack✅ Profound
Value for SMBsPoorGood✅ Peec AI

Pros of Profound:

  • Enterprise-grade security and compliance
  • Proven with Fortune 500 companies
  • Advanced hallucination detection
  • White-glove support included
  • Strong funding ($35M Series B)

Cons of Profound:

  • 5x more expensive than Peec
  • No free trial offered
  • Application process required
  • Only 2 months historical data
  • Overkill for most businesses

Enterprise Pricing

PlanPriceIncluded
Lite$499/mo4 LLMs, 1 region
GrowthCustomMultiple regions
EnterpriseCustomFull platform access

Recommendation: Only justified for Fortune 500 companies requiring SOC 2 compliance and dedicated support. Profound's limitations at the $499 tier (only 4 LLMs, 1 region, 2 months history) make it poor value unless you need enterprise features.


What's the Best Peec AI Alternative?

The answer depends entirely on your priorities and budget. After testing all seven platforms, here's our honest assessment:

For pure value: Promptmonitor at $29/month delivers the most features per dollar. The publisher contact discovery and AI crawler analytics provide unique insights that even expensive platforms lack. It's the obvious choice for SMBs and agencies wanting comprehensive tracking without enterprise pricing.

For those considering Peec AI's strengths: Peec genuinely excels at multi-language support with 115+ languages covered. If global tracking across non-English markets is critical for your business, Peec might actually be your best option. The €89/month price sits awkwardly in the middle, but this specific capability isn't fully matched elsewhere.

The budget reality: Only Promptmonitor ($29) and Mentions ($49) cost less than Peec. If budget is your primary concern, these are your only options. Both deliver solid value with different strengths - Promptmonitor for outreach capabilities, Mentions for team collaboration.

For specialized needs:

  • PR/Reputation: Lorelight's sentiment analysis is unmatched
  • Content teams: SurferSEO's integration streamlines workflows
  • Funded startups: AthenaHQ's pedigree impresses investors
  • Enterprises: Profound's compliance makes it mandatory

Quick Decision Framework:

Choose Promptmonitor if:

  • Budget matters most (67% savings vs Peec)
  • You need publisher contacts for outreach
  • You want comprehensive tracking without complexity
  • Advanced analytics (crawler & web analytics) would help at higher tiers

Choose Mentions if:

  • You need to measure actual AI traffic
  • White-label reports matter for clients
  • Team collaboration is priority
  • You're managing multiple accounts

Stay with Peec AI if:

  • Multi-language tracking is essential (115+ languages)
  • You're already familiar with the platform
  • The €89 price point works for your budget
  • You prefer their specific implementation and UI

Choose higher-priced alternatives if:

  • You have specialized requirements (PR, enterprise, content)
  • Advanced features justify the investment
  • You need compliance or dedicated support
  • Basic tracking isn't enough anymore

The market reality is that AI visibility tools are still maturing. Peec AI occupies an awkward middle ground - more expensive than budget tools but lacking premium features. For most businesses, either saving money with Promptmonitor or investing in specialized tools makes more sense than Peec's compromise position.

Start with Promptmonitor's 7-day trial to understand what comprehensive tracking looks like. If you need Peec's specific strengths (languages, prompt suggestions), their 7-day trial helps validate that choice. The key is choosing based on actual needs, not feature lists.

promptmonitor-ico

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Frequently Asked Questions (FAQs)

What does Peec AI do?

Peec AI is a Berlin-based AI visibility platform that tracks brand mentions across ChatGPT, Perplexity, Gemini, and other AI search engines. Their standout features include automated prompt suggestions (AI analyzes your website to recommend tracking targets) and support for 115+ languages. The €89/month starter plan includes 25 prompts, 3 AI platforms, and unlimited seats, though additional platforms cost €20-30 each.

What unique features does Peec AI offer?

Peec AI's main differentiator is their comprehensive multi-language support (115+ languages), making them ideal for global brands tracking non-English markets. They also offer unlimited team seats on all plans and have a clean, intuitive interface. However, they lack features like AI crawler analytics, website analytics, and publisher contact discovery that alternatives like Promptmonitor provide.

How much does Peec AI really cost?

Peec AI starts at €89/month (~$95) for 25 prompts and 3 AI platforms. But costs escalate quickly: adding Claude, Gemini, or other platforms costs €20-30 each monthly. The Pro plan jumps to €199/month for 100 prompts. Enterprise plans reach €499/month. Many users find the credit system and add-on structure pushes real costs well above the advertised price.

Why are only two alternatives cheaper than Peec?

The AI visibility tracking market has matured, with most tools pricing between $99-499/month. Only Promptmonitor ($29) and Mentions ($49) undercut Peec's €89 price. This reflects the real costs of tracking multiple AI platforms - API access, infrastructure, and development aren't cheap. Peec sits in the middle, which explains why both cheaper and more expensive alternatives exist.

Does Peec AI offer a free trial?

Yes, Peec AI provides a 7-day free trial with full feature access. This is standard for the industry, and Promptmonitor offers a similar 7-day trial. The trial includes prompt tracking and competitor analysis but remember that meaningful data takes several days to accumulate, so 7 days might feel rushed.

Can Peec AI track when AI bots visit my website?

No, Peec AI doesn't include AI crawler detection. They track mentions through prompt testing but can't show when ChatGPT, Perplexity, or other bots actually crawl your site. Promptmonitor is the only tool in this comparison offering real-time crawler analytics, showing exactly which pages AI systems prioritize.

Is Peec AI worth it despite the higher price?

It depends on your specific needs. Peec AI makes sense if you need multi-language tracking (especially for non-English markets) or prefer their particular interface and workflow. However, if you need actionable features like publisher contacts (all Promptmonitor plans) or advanced analytics like crawler detection and website analytics (Promptmonitor $89+), or if you're budget-conscious, alternatives like Promptmonitor offer better value with comparable or superior features.


This article was originally published in August 2025. The most recent update, with contributions from Yogesh, was in August 2025.

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Article byYogeshYogesh
Yogesh is the founder of Promptmonitor. After ChatGPT became the #2 traffic source to his job board and seeing founders on X discussing rising AI traffic, he decided to build his own take on tracking brand mentions in AI responses.

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